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Year

Skills

Jan-April 2022

Copywriting

Marketing

A/B testing

Animation

Email Design

Social Media

Brand Evolution

Menu Design

Print Prep

Restaurant Brand Collateral

Along with overseeing the Enterprise Brand at Butler, I also helped manage and build out Butler's Restaurant Group Brands. There were 7 Restaurant Brands I designed for: SuperFranc, T&E, L'Costa, Sol, Petite Ivy, Bistro, and Roy and Silo's. I was the design lead for Roy and Silo's branding. 

 

Working with Senior Designer, Lina Bahri, we built out the Brands for each Restaurant through new physical collateral, social media, and marketing. 

All the photos utilized in designs were taken by our photographer,

Mark Zhelezoglo.

Print Collateral

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SuperFrancQR.png
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Super Franc Post Card Front + Back

Super Franc Menu QR Table Sign

Bistro Drink Menu Front

Bistro Menu QR Table Sign

Bistro Drink Menu Back

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Petite Ivy Menu QR Table Sign

T&EQR.png
LCostaQR.png

L'Costa Menu QR Table Sign

T&E Menu QR Table Sign

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T&E Chalkboard Drink Menu

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Food Truck Drink Menu

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Marketing Campaign

Restaurant Group Co-Branded Emails

Targeting customers who had recently used our service, this portion of the campaign aimed to drive traffic to our Restaurant Groups, located in the hotel lobby of our hub hotels. 

 

With stylishly co-branded emails, we made it easy for guests to see our menu, make a reservation, and get directions to our door, all with a click. 

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Restaurant Group Social Story Highlights

Located on the Butler Hospitality Instagram page, these story highlights introduce our restaurants— putting them at our followers' fingertips.

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